Thursday, 27 April 2017

Production Log 1

During this week we started to do the planning for our chocolate advert. We were instructed by our teacher to choose our partner and decide on which chocolate we wanted to promoted We received the brief for the chocolate advert which is to be made for the chocolate company Cadbury's. We were given a variety of chocolates to choose from and the chocolate we chose collaboratively was the Timeout bar.

Next we brainstormed some ideas of content for our advert. We eventually came up with an idea, it would have different people carrying out daily task that would then resulting in them awarding themselves with a Timeout. 

We then gave feedback to the assessor on our ideas. Although we felt we had a a good idea however the teacher was unsure of how it would work and whether we could cram everything in within a 30 seconds advert. We have to revise and simplify our idea. Originally we thought of using fast paced montage editing technique to keep the audience engaged but then we decided on a split screen (four) as an alternative technique. 

We started our planning and we were instructed to complete this over half term. We did not manage to complete the planning because we were instructed to work on our story board and voice over script and time was limited. I decided to do the storyboard and I told my partner to do the voice over script.

Next week we will tell you how we got on.

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